5 best AI marketing tools I’m using to get ahead in 2025 by sanjay

What is AI used for in marketing?

In 2025, marketing is all about data — information on your competitors, on market trends, and on what your customers (and potential customers) are saying about your product. There’s a lot of information out there but it’s hard to manually source.  AI makes this process much simpler. It does quickly, and at scale, what would be onerous to achieve by hand.

Techniques including sentiment analysis can be used to aggregate positive and critical product reviews. Competitor intelligence can keep you up to date with what rival brands are doing. You can improve the ROI of your marketing campaigns with better targeting. There are even AI-driven systems to write creative copy, helping you keep up with the internet’s incessant demand for content (SEO optimization).

It’s likely that you’ll use more than one AI-powered software solution. In fact, most data manipulation tools now use the power of machine-learning and automation to achieve impressive results at scale. In this rundown of some of the best AI-driven apps and platforms, we’ll explain exactly what each one does, what its benefits are, as well as any limitations it might have.

5 best AI marketing tools to grow your business in 2025

Here are 25 AI marketing tools you need to try in 2025:
  1. StealthGPT (for undetected AI writing)

  2. Surfer SEO (for content optimization)

  3. ‍Notion AI (for productivity)

  4. Jasper AI (for copywriting)

  5. Lexica Art (for blog thumbnails)

1. StealthGPT (for undetected AI writing)

StealthGPT has quickly risen to the top as a popular AI writing tool to help you generate human-like text. While it’s mostly used by students, the platform can be powerful for marketers looking to either assist their content writing efforts or help them check content for AI.

While I would never recommend to write a full article using AI, this tool can be powerful for helping you create reports to give clients updates on what’s going on with their account. Or it could be used to humanize content that ChatGPT produces.

The cool thing about StealthGPT is that it also has a Chrome extension you can use to give you real time undetectability scores. The platform claims to bypass all major AI detectors out there so it’s definitely worth trying it out to see if it fits in your AI marketing stack.

Try StealthGPT for free

2. Surfer SEO (for content optimization)

Surfer SEO is a content optimization tool that helps you create copy for ranking on search engines — a worthy goal for any content strategy. While you do the writing, Surfer assesses and scores your content according to its keyword density, readability, length, use of headers, and other aspects which push content up the rankings.

To use Surfer SEO, first you choose your domain, niche, and target audience. The system will then give you actionable insights by highlighting the top-ranking keywords, suggest a content outline structure, and even define image density for your piece. You can work directly on Surfer SEO, which has its own text editor, or copy-paste for quick analysis. As you edit your work, you’ll see the SEO improving in real time.

Integrations are available with other content marketing tools like Jasper, WordPress, Google Docs, and more. Surfer SEO promises hit your organic growth metrics for Google search, and satisfied clients include FedEx, Shopify, Quantas, and Viacom.

Try Surfer for free

3. Notion AI (for productivity)

Notion AI is a cool new feature that Notion recently added to their popular productivity platform. It uses AI to make getting stuff done in Notion a breeze. Basically, you can ask questions in plain English about anything in your Notion workspace — whether it’s your notes, projects, docs or wikis — and Notion AI will automatically pull up the answer. It’s like having a personal assistant built into the project management tool.

The AI can also help you write, brainstorm ideas, fill out tables automatically, and more. So it takes a lot of the manual busywork out of using Notion.

This feature costs either $8 or $10 per member per month depending on if you pay annually or monthly. It’s available for any paid Notion plan, and can even be added to free plans.

Notion takes privacy and security seriously too. Your data is encrypted and they comply with data protection laws like GDPR. The AI doesn’t use customer data to train itself unless you specifically opt-in to that.

You can try Notion AI free for a while, with the number of free responses you get depending on your workspace membership. The plan is for the AI integration to expand over time and add even more capabilities. Since it works seamlessly with Notion’s existing text editor and features, it should feel like a natural upgrade.

The bottom line is that Notion AI makes it even easier to stay organized and work smarter using this popular tool. The AI handles a lot of tedious tasks so you can focus on getting meaningful work done.

4. Jasper AI (for copywriting)

The people behind Jasper, the best-known of the various AI-powered copywriting systems, quickly became a victim of their own success. Marvel sent them a cease-and-desist letter after they had secured more than 350,000 users. Their AI was previously known as Jarvis, cheekily inspired by Tony Stark (AKA Iron Man)’s virtual assistant. And so, Jasper was reborn.

Jasper, this human writer must grudgingly accept, is remarkably good at creating copy, in a range of tones and styles, on any topic you can throw at it. Its creators say it has “read” 10% of the internet. How well does Jasper work?  Using a free trial, I asked Jasper to write 40 words about AI in business automation. It came up with:

AI is the next step in business automation. AI had been instrumental in improving business processes. AI can be deployed to an organization’s business process for a particular strategic purpose to increase efficiencies, cut costs and improve customer service.

This is certainly a decent start, although you still require human intervention to make sense of the flow of the copy, and there’s an element of repetition. Jasper’s natural language processing is perhaps best seen as a tool to create early drafts for later polishing by human copywriters.

Whether you’re looking to write copy for email campaigns, product descriptions for ecommerce products, blog posts, or landing page copy, Jasper can do it all.

It has a simple and intuitive dashboard, is inexpensive to implement, and will certainly speed up the content creation process. Jasper, which boasts over 5,000 5-star product reviews, won’t turn you into Tolstoy, but it will keep those vital SEO page scores high.

5. Lexica Art (for blog thumbnails)

Lexica Art is a high-quality AI image generator that’s one of the best I’ve seen. It creates some of the most realistic AI images and you can generate marketing content for almost anything. I’ve personally used this generative AI-powered tool to create blog thumbnail images for my SEO (search engine optimization) clients. There are different prompts you can use and save so all the images it generates are “on brand” with whatever brand guidelines you have. Some brands even use it for their social media posts.

If you’re looking to move away from standard stock images for your blog thumbnails, this is a tool you definitely need to check out.

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